On March 28, Iowa Governor Kim Reynolds signed Senate File 262 into law, making Iowa the sixth state to adopt comprehensive data privacy legislation. The Iowa Consumer Data Protection Act (ICDPA) is set to take effect on January 1, 2025.
The ICDPA is largely business friendly and mostly comparable to the Utah Consumer Privacy Act. Businesses that are already in compliance with other states’ privacy laws—such as the California Consumer Privacy Act—likely will not need to make any additional changes to their policies or practices to comply with the ICDPA. The ICDPA does not require businesses to conduct risk assessments, practice purpose limitations or data minimization, and businesses have a generous 90-day cure period for suspected violations. Furthermore, as we’ve seen with the other states that have recently passed comprehensive privacy laws, the law does not provide a private right of action for consumers, as enforcement authority sits exclusively with the Iowa Attorney General.